4 ACTIVE VENTURES
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15+ YEARS IN OPERATIONAL LEADERSHIP
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4 ACTIVE VENTURES 〰️ 15+ YEARS IN OPERATIONAL LEADERSHIP 〰️
THE FOUNDER
Built for business.
Driven by results.
Grace Gooray is a dedicated and experienced leader in business development and advancement — a builder by nature and a strategist by discipline. With more than ten years in operations management, Grace has led the development of multiple California businesses across both Northern and Southern California, scaling firms from the ground up while ensuring each one delivers the structure, integrity, and support that clients deserve.
Her unique background spans legal support in Family Law and Criminal Cases, in-house and consultant operations roles across industries, and the founding of ventures that have each disrupted their respective fields. Grace is known for leveraging technology to enhance workflows, improving client satisfaction, and introducing innovative models that make industries work better — for businesses and for people.
At her core, Grace Gooray is a builder — but the full picture is more dynamic than that. She builds businesses from the ground up, acquires businesses with untapped potential, and strategically exits when the timing and value are right. The build, the buy, the sell — it's not a cycle she fell into. It's a deliberate philosophy.
Her four active ventures are the current chapter. But Grace's track record spans businesses that have been launched, scaled, and sold — each one proof that the B.S.S. Method works not just as an operating framework, but as an asset-creation engine.
For Grace, a business isn't just a company to run. It's an asset to build, optimize, and move — at the right moment, for the right return.
THE FRAMEWORK
Whether she's disrupting family law or redefining medical aesthetics, Grace applies a consistent, proven operating philosophy to every venture she builds. The B.S.S. Method is the throughline — the intellectual framework that powers each business, regardless of industry, market, or model.
It's not coincidence that Grace's businesses succeed across radically different sectors. It's methodology. It's the same lens applied to every problem, every client experience, every operational challenge.
BUILD
Creating structures, systems, and teams that can scale — from day one.
SYSTEM
Replacing inefficiency with repeatable, client-centered processes and workflows.
SCALE
Growing in a way that maintains quality, integrity, and the founder's original vision.
VENTURES
Four INDUSTRIES.
One VISIONARY
Right Litigation
Group APC
The first and only family law firm serving all counties in California through a subscription-based model. Grace's most defining innovation: replacing the archaic hourly retainer with curated monthly subscriptions — making premium legal representation accessible, predictable, and client-centered. Right Litigation Group, APC offers concierge-level services in family law, business law, and criminal law, leveraging technology to improve workflows and client outcomes across the entire state.
CEO Shift
Through CEO Shift, Grace shares the operating philosophy, frameworks, and strategic mindset that have powered her ventures. She works with founders and executives who are ready to move from operator to CEO — bringing the same level of precision and innovation she has applied across her own portfolio of companies.
Faire Body & Beauty
A prestige medical spa in Riverside, California offering cutting-edge weight loss solutions and client-centered wellness experiences. Grace is the visionary behind Faire Body & Beauty — blending innovation with a passion for personalized care. Her mission: redefining beauty and health experiences with concierge-level attention that goes far beyond the expected.
Evolutionary
Consulting
Grace's consulting practice built on the same operational DNA that drives all of her ventures. Evolutionary Consulting works with businesses ready to shed outdated models and grow into something more — smarter systems, stronger teams, and scalable infrastructure that doesn't compromise on client experience. The same B.S.S. Method. Applied directly to your business.
Different industries, different businesses — same method. The work is always about building something that lasts, serving clients with integrity, and proving that innovation isn't an industry — it's a mindset.
- Grace Gooray